Yaima Ballester at Dawson Books has been in touch with news of her involvement in an amazing fund-raising activity. I’m sure the crisis that is Ebola can’t have escaped anyone’s notice, so Yaima’s story is also a very topical one.
“We are a group of concerned citizens who decided that the Ebola crisis was a very serious and urgent problem and decided to act even before the current level of public alert became obvious. We were aware of the excellent work that Médecins Sans Frontières (MSF) were doing in providing facilities in West Africa to combat the epidemic, so thought they should be the recipient of our fund-raising efforts.”
So they decided to run a stall at The Forum in Norwich on 3rd and 4th October selling books as part of Norfolk Black History Month.
“We publicised our participation in the market widely and were even featured in the Matthew Gudgin programme in BBC Radio Norfolk. The result was an overwhelming response by the public. On two days of selling books and cakes we raised nearly £1700). An additional £850 was raised through a JustGiving page.”
Since then, Yaima and her fellow fundraisers have had a thank you tweeted via Médecins Sans Frontières:
You can help Yaima’s efforts by donating to the group’s JustGiving page. Note that they will also be having another stall at the beginning of December in time for Christmas.
“Unfortunately the disease keeps growing exponentially and the situation is still critical so we have decided to continue our fund-raising efforts. We have been given the opportunity to participate in another market in The Forum as part of the Norwich Global Village Market.”
And there’s more:
“We are currently trying to organise a much bigger event, as we see a need to raise the bar substantially in our fund-raising efforts, given the exponential growth of the disease and the untold misery to thousands of African families this is causing. This would be a day of Christmas Shopping as part of the StopEbola/Norfolk campaign.
Our idea is to get as many as the Norwich businesses (shops/restaurants) participating and to create very wide publicity of the event (TV, radio, newspapers). The shoppers will know that while doing the unavoidable Christmas shopping they will be contributing to a good and urgent cause. This would have a very positive reaction, as our previous efforts were met with an incredible positive reaction from the Norwich public.
The businesses that participate will agree to donate a very small percentage of their takings on that day to MSF.”
What a fantastic effort Yaima and I hope you get plenty of support from Community Link-Up readers. Fingers crossed that all goes well with your stall plus the wider Christmas shopping initiative and we look forward to hearing more!